Members of a group called “Erap for 2010 President Movement” headed by certain Vince Avena reportedly pooled their money to print “ERAP 2010” stickers. The stickers are for nationwide distribution aimed to convince the Filipino people to support Erap’s presidential bid in the 2010 elections.
In Philippine Star report, Vince Avena said, “[t]o bring him (Estrada) back is to correct the wrong that we have suffered at the hands of anti-poor people. I am just an ordinary citizen who wants to help the Filipino people” The same report quoted Avena saying, “[a] true leader must have a true love for the masses, love for the people. We produced quite a number of ERAP 2010 stickers to campaign for his return to power. The ERAP for 2010 president movement is initiated by a group of friends who believe that Erap is the man we need to lift our country from poverty.”
For a journalist, it is always risky to write news out of unverified information. Except for sensational reporter, a responsible journalist adheres the basic principles of journalism – truthfulness, accuracy, objectivity, impartiality, fairness, and public accountability.
Half-baked stories are sure hit – increase readership, ratings; more revenue. But there are risks.